Friday, October 5, 2012

Another shitty ad!

Is it so hard to do a decent advertisement video for a trick that could be interesting? Seriously... Just show the damn trick in it's full length. Otherwise I suspect some bull shit that makes the trick a piece of ass. "NO Sleight of Hand"... alright show me that! "NO Switching Decks"... alright show me that! "NO Forcing Card Selections NO Rough and Smooth, NO Misprinted Cards, NO Memorizing, NO Gimmicks of ANY kind and NOTHING is ever written down, Use ANY style deck."... alright alright SHOW me, DON'T TELL me!

6 comments:

Marplots said...

I'm not buying a trick, I'm buying the chance to be as cool as the guy in the video. Who cares what the trick is?

Magnus Asbjorn said...

Does a rant count as having been ranted before the blog queue posts it? If so I ranted similarly to this not too long ago, and if not I will rant about this near the end of the month. I get that while they worry that if they reveal too much others can learn it from the demo video (magic's weakness is the rewind button), but I still need to see enough to make an informed decision.

Stijn Hommes said...

Sure, magic's weakness is in the slo-mo and rewind, but they could've shown a lot more than just audience reaction and hype. If the audience is not a group of plants, this could actually be a good trick, but I can't tell for sure from the video...

Magnus Asbjorn said...

I agree that effect costs ~$22 so I really need to now what I'm buying to give that much money to some guy I never heard of.

Unknown said...

I'm not fond of the "gritty" location, "hip" music, or "look-at-how-awesome-I-am" preening, but your rant sounds like bullshit. Who in their right mind would ever buy a magic trick based solely on an ad? This is a reason why magazines exist. Why you go to a trusted dealer. Why you pay attention to certain posters on messageboards. Any sort of hype needs to be confirmed by an independent source.

As far as I'm concerned the selling point that it requires "no memorization" and "no sleight-of-hand" turns me off. The boast that there are "no gimmicks" and it involves "no forcing" makes it somewhat interesting.

Also, I strongly doubt the people in the footage are stooges. It's more likely editors could show reactions to a different trick. Taking it "to the street" suggests it does not require a table, which is a plus for me.

Marplots said...

I haven't purchased the trick and only know about it second hand. However, from what I've gleaned, showing a full performance would definitely give the method away.

I think this is getting very common, at least with card tricks. Most traditional card tricks are pretty easy to figure out and I suppose it hurts sales if you give a detailed performance.

They are damned if they do (people figure it out and don't buy) and damned if they don't (we don't trust them and don't buy it). All that said, in my opinion, it doesn't deserve release as a single trick. Should be in a book somewhere.